OPEN®₿
OPEN CLOTHING Genesis campaign

OPEN® / GENESIS COLLECTION / 2026

Wear
Bitcoin.

₿ Every OPEN piece carries a unique digital identity — and Bitcoin inside.

SHOP DROP 001 →DISCOVER THE TECHNOLOGY

Not just
a T-shirt.

Every piece
holds Bitcoin. ₿

Every OPEN piece is individually identified through an embedded NFC label. Tap it with your phone to authenticate your piece, access its digital passport, and discover what's inside.

From physical
to digital.

OPEN®GEN-01PIECE 000127₿ BITCOIN INSIDETAP TO OPEN
₿READY TO SCAN
01

BUY

Choose a piece from an OPEN drop.

02

TAP

Tap the NFC label using your smartphone.

03

OPEN

Verify your piece and discover its Bitcoin allocation.

OPEN® PRESENTS

Drop 001
Genesis

1,000 individually numbered pieces.
No two pieces are exactly the same.

₿

Bitcoin
inside every piece.

₿ BTC POOL

₿ 0.05200000TOTAL ALLOCATION — DROP 001 / GENESIS

1,000 PIECES

1,000 ALLOCATIONS

EVERY PIECE CONTAINS BTC

You won't know your allocation until you open your piece.
OPEN woven NFC neck label

DIGITAL PRODUCT PASSPORT

One piece.
One identity.

Every OPEN piece has its own permanent digital passport connecting the physical garment to its digital history.

OPEN®GENESIS 001
PIECE#000127 / 1000
STATUS
AUTHENTIC ✓
COLLECTION
DROP 001 / GENESIS
BITCOIN
UNOPENED
LOCATION
BANDUNG / INDONESIA

Fake clothes
can copy a logo.

They can't copy
the identity.

Tap the NFC label on any OPEN piece to access the unique digital passport tied to that garment.

VERIFY AN OPEN PIECE →
OPEN CLOTHING campaign with two models

Open the
physical world.

OPEN CLOTHING®
PHYSICAL CLOTHING.
DIGITAL VALUE.

ENTER DROP 001 →